Finlays Beverages has won ASDA’s Private Label Supplier of the Year Award 2011. This award made on March 1st, 2011 by Emma Fox, ASDA’s Commercial Director for Private Label and Store Proposition, covered all ASDA Private Label categories, both grocery and non-food, and we are very proud to have won it. Finlays Beverages was commended for their involvement in launching their “Chosen by You” products, in particular the re-launch of their mainstream tea, which involved a new and improved blend whilst maintaining an affordable price point for the ASDA shopper.
In the above photo
From left: Charles Redfield, Chief Merchandising Officer ASDA, Rebecca Dudley, Account Executive Finlay Beverages; Glesni Owen, Business Manager, Finlay Beverages; Caroline des Forges, MD Finlay Beverages; and Emma Fox, Commercial Director for Private Label and Store Proposition, ASDA.